08:00 - 11:00 Emisioni i Mлngjesit me Arin

The Morning Program: (hosted by Ari) 08:00 - 11:00 a.m.

The program consists of comments on newspapers and Internet headline news (including local, regional and international ones). The listeners are also informed about the cultural happenings in Prishtina. The program runs from 08:00 to 11:00 a.m. (Mon-Fri). It is hosted by Ari, who includes the audience inputs from SMS messages. The morning program is informative and the news items are always commented with witty remarks. During the program the listeners send about 25-40 SMS messages and get to win different prizes. This is considered as prime time for a radio program, since it is the time when people listen to the radio while driving on their way to work. The listeners are considered to be a highly valuable audience. The vast majority of them are working people, which also makes them potential customers, as opposed to those who are asleep at this time, i.e. mostly not employed and not considered as customers with buying potential. (This is the time when many people are listening to the radio while traveling to work, and many others listen to it in the shops, cafeterias or offices).